Family Industries Print Division Design System

I created the Print division’s first scalable design system and component library, a foundation the company can hand to future engineers and extend to their web and mobile apps.

cover photo of design systems
cover photo of design systems
cover photo of design systems

Role

Role

Design Systems Designer

Scope

Scope

Developed the visual identity and design system for the Print division.

Core Partners

Core Partners

Brand Stakeholders

Timeline

3 weeks

Future hand-off

Future hand-off

Engineering partner(s) to be hired post-MVP.

Challenge

Family Industries’ Print Division was scaling fast, but had no dedicated internal tools or customer portal, relying on manual processes and repeated back-and-forth with clients.

Scope

Established the visual identity for Family Industries Print

  • Created design system foundations (color palette, typography scale, spacing system)

  • Designed reusable UI components for future internal tools

  • Ensured system consistency with the LIVE brand while giving PRINT a distinct, professional tone

  • (Next phase) Internal App UI & build

Goal

Build a modern, scalable design system and component library to bring consistency, clarity, and efficiency to Family Industries’ internal tools and future customer-facing portal for the new PRINT division.

Support a public-facing experience to showcase past projects and help customers self-discover options in the near future.

color and typography
color and typography
color and typography
variables
variables
variables
primary and secondary buttons
primary and secondary buttons
primary and secondary buttons
outlines and links buttons
outlines and links buttons
outlines and links buttons
basic and multiple menu
basic and multiple menu
basic and multiple menu
group and search in menus
group and search in menus
group and search in menus
radio buttons, checkboxes, and upload steps
radio buttons, checkboxes, and upload steps
radio buttons, checkboxes, and upload steps
radio buttons, checkboxes, and upload steps
radio buttons, checkboxes, and upload steps
radio buttons, checkboxes, and upload steps

Success Metrics (Target for V1 Launch)

Decrease “What are my options?” emails by 75%.

Cut quote turnaround time to < 24 hours (currently 3–5 days).

🔜 What's Next?

Work with developers to help launch the website for internal teams.

Track filter analytics to understand which techniques and product types customers explore most.

Design System in Action — Prototype

I'm looking for my next role!

photo of woman wearing black smiling

Cathy J. McDonald © 2025

I'm looking for my next role!

photo of woman wearing black smiling

Cathy J. McDonald © 2025

I'm looking for my next role!

photo of woman wearing black smiling

Cathy J. McDonald © 2025